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Cleaning Topic: Learn About marketing


HOTEL TRENDS IMPACTING HOSPITALITY TEAMS November 2024
Hotel Facility Execs Praise Talent and Sustainability





FROM THE EDITOR: THE ELEVATOR PITCH August 2024
What's Your Elevator Pitch?




























RECOGNIZING STANDOUT BSC'S November 2022
Community Connection and Dedication Highlight CLEAN Awards





MANAGEMENT: THE CLEANING NEVER STOPS September 2022
Cleaning Managers Capitalize on Peer-to-Peer Networking



FROM THE EDITOR: DIVING INTO DATA August 2022
Using Data to Make Strong Decisions


DRIVING E-COMMERCE WITH SOCIAL MEDIA August 2022
What Types of Content Boost Brands?


DRIVING E-COMMERCE WITH SOCIAL MEDIA August 2022
Tips for Successful Social Marketing Campaigns





MANAGEMENT: THE 4 S'S OF CLEANING August 2022
4 Tips for Evaluating Cleaning Processes and Training Needs








BUILDING YOUR DIGITAL PRESENCE April 2022
Tips Distributors Can Use to Drive Website Traffic


STRENGTHENING YOUR DIGITAL PRESENCE April 2022
How To Optimize SEO, Website Design





THE IMPORTANCE OF SAFETY PROGRAMS FOR BSCS February 2022
How To Market Your Safety Program To Employees



ROADMAP TO HIRING February 2022
New Methods To Simplify Job Applications


HELP WANTED February 2022
How To Improve Job Postings








A SIMPLE TELEMARKETING SCRIPT April 2021
What To Say When Cold Calling Customers











ADDING VALUE WITH VACUUM SERVICES November 2020
Marketing Post-Purchase Services Pays Dividends



HOW WEBSITES CAN ATTRACT BUSINESS August 2020
Social Media Drives Web Traffic




WHICH REP FOR THE JOB? September 2019
To Go With An Inside Or Outside Sales Rep



SECURE STRONG HIRES September 2019
Benefits Of Changing Hiring Strategies


SECURE STRONG HIRES September 2019
Promoting Employee Benefits To Potential Hires



RECRUITING GENERATION NEXT February 2019
What Millennials In The Workplace Desire


BRINGING VINYLS BACK November 2018
Jan/San Industry Vet Enjoying Successful Music Career






THE STRATEGIC SELL: STRATEGIZE YOUR SALES TACTICS February 2015
Every Set Of Jan/San Sales Goals Needs A Marketing Plan



COVER STORY: GIANT COMPETITION November 2013
AmazonSupply Is Changing Customer Expectations


COVER STORY: GIANT COMPETITION November 2013
SEO Is The Key To Driving Web Traffic, e-Commerce



COVER STORY: GIANT COMPETITION November 2013
Keeping The ‘Human Touch’ Alive During The Sales Process


COVER STORY: GIANT COMPETITION November 2013
SEO Is Changing With Hummingbird Speed


MARKETING: BE SOCIAL September 2013
Do You Have A Social Media Team?


MARKETING: BE SOCIAL September 2013
Grow Your Company With LinkedIn Groups


MARKETING: BE SOCIAL September 2013
Using B2B Social Media Marketing To Build Your Brand


MARKETING: BE SOCIAL September 2013
#Networking On Twitter


MARKETING: BE SOCIAL September 2013
Create A Successful Social Media Campaign


MARKETING: BE SOCIAL September 2013
Social Media Tips


BUNDLING YOUR BRAND June 2013
Marketing Private Label Lines




November 2012
A Small Marketing Budget Will Kill A Start-Up Company
It can take years to land enough clients to be profitable. Without a budget for sales and marketing, companies are doomed to fail

September 2012
Freetime: Mark Rathkey, Miller Marketing Associates
Mark Rathkey, sales representative for Miller Marketing Associates is a magician


November 2011
E-mail Marketing: Before Hitting Send
Important steps need to be taken by distributors prior to adding an e-mail component to their marketing efforts

November 2011
Courting A Customer's Inbox
E-mail marketing encourages online ordering and builds stronger customer relationships


TECHNOLOGY April 2011
Customer Service Gets Social
Social media sites such as Twitter and Facebook are inexpensive, efficient ways for distributors to reach clients




COVER STORY August 2008
Gone Green
Distributors are 'talking the talk' when it comes to selling green products, but are they really 'walking the walk?'

FEATURE August 2008
Generating Sales Leads Via The Internet
More distributors are using their company Web sites as a primer for sales

FEATURE August 2008
From Salesperson To Management Material
Promoting from within may be the best fit


FEATURE June 2008
A Site To Be Seen
Distributors using Web sites as marketing tools

CONTRACTINGINSIGHTS April 2008
Advertising Vs. Marketing: How To Reach Customers
The definitions of advertising and marketing are somewhat similar. Advertising is actually part of the marketing plan.

SALES & MARKETING February 2008
E-marketing Enhanced By Web Content
Build trust with potential customers by providing information they can use

BUSINESS MANUAL: SALES AND MARKETING December 2007
Quit Training Your Sales People



ON THE SALES SIDE September 2007
Luck Versus Positive Thinking


BUSINESS MANUAL: SALES AND MARKETING September 2007
18 Ways To Lose The Sale


BUSINESS MANUAL: SALES AND MARKETING September 2007
Winning The Sales Talent Quest


BUSINESS MANUAL: SALES AND MARKETING September 2007
Sales Standards For Better Sales Results


BUSINESSCENTER August 2007
Selling And Marketing On A Limited Budget
An industry-update luncheon is not a commercial — it’s an opportunity to socialize about cleaning trends

BUSINESS MANUAL: ON THE SALES SIDE July 2007
Your Earnings Challenge



CONTRACTINGINSIGHTS May 2007
Differentiating Yourself From The Competition
Even a small, simple change can significantly increase profits if it targets your customers’ needs


SALES & MARKETING April 2007
Exhibiting Success
BSCs can reach many potential clients as trade show exhibitors



MARKETING March 2005
Advertising and Marketing: If You Advertise, Will They Come?
Advertising and marketing could help a company expand its customer base

MARKETING May 2004
Building A Brand
If you're not the biggest or the cheapest in your market, a strong brand can help you break out from the pack