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BISSELL Pet Foundation and BISSELL Homecare, Inc., announced the launch of the "From Cart to Care" campaign on Amazon for World Animal Day. This unprecedented event marked the first time a brand has paused its Amazon storefront sales in favor of requesting direct donations for a charitable cause.

On Oct. 4, the BISSELL Amazon storefront suspended sales and shifted its focus entirely to supporting BISSELL Pet Foundation's mission of saving the lives of homeless pets. Donations made through the Amazon page went directly to the Foundation's lifesaving programs, which included adoption, spay/neuter, microchipping, vaccinations, and crisis and disaster response efforts.

"BISSELL Pet Foundation is a lifeline for pets and the people caring for them in shelters throughout the country," said Cathy Bissell, Founder of BISSELL Pet Foundation.

Since its inception in 2011, BISSELL Pet Foundation has helped more than 825,000 pets through its programs, and this event on World Animal Day aims to further that impact. Shelters across the country are facing a critical overcrowding crisis, making it more important than ever to adopt, foster, or donate.