As a common touchpoint, door handles are known to harbor a plethora of bacteria, such as staph, E. coli, Enterococcus and sometimes even Salmonella. Left to fester, this bacteria can lead to illness in all who come in contact with that door.

To help reduce the spread of this harmful bacteria, professionals at Penn State Erie, The Behrend College are testing out a special coating that will presumably reduce contamination. The handles are now coated with Agion silver, an antimicrobial compound that doctors put on catheters and heart valves. Moisture – in this case, the sweat and oils on a person's hand – activates the silver ions, which bind to the bacteria's cell walls. The cells die, and the surface is cleaner.

"It does seem to be effective," said Beth Potter, assistant professor of microbiology. Her students have swab-tested 50 door handles on campus, measuring bacterial differences on surfaces with and without the silver powder. The treated handles are consistently cleaner.

According to reports from PHYS.org, manufacturers are applying the silver film to all kinds of products: cell phones, computer keyboards, staplers, electric razors. Office Depot puts it on pens. Adidas uses it to stop shoes from smelling bad.

Greg Yahn, president of Advanced Finishing USA, sprays the Agion film onto hospital doors. After a meeting with Diane Parente, professor of management and director of the Interdisciplinary Business with Engineering Studies program, he had ideas for even more uses. Students suggested adding the film to water bottles, bus-strap handles, gas pumps and emergency-exit panels.

"They really took it to the next level," Yahn said. "They did the research, saw what was possible and turned a 'what if' discussion into something tangible."

Parente then brought in Mary Beth Pinto, professor of marketing. Pinto's students thought through the one problem Yahn had not been able to solve: How do you market an invisible product?

For an early test project – a stairwell railing in a popular common area of campus – Yahn had given the Agion film a bright white glossy finish. People were reluctant to touch it, thinking it was wet paint.

Yahn switched to a clear coating, which he applied to the door handles at two local Country Fair convenience stores. That look posed a different problem.

"If you walk up and grab the handle, you have no clue that it's benefiting you," Yahn said. "There's nothing to give it away."

Pinto's students developed signs and logos that explained the value of Agion products. They surveyed shoppers, asking if they worried about germs. (Some didn't. Others opened their purses, showing vials of hand sanitizer.) They filmed commercials, touting the benefits of antimicrobial products.

The next step, the students said, is to develop a small, industry-accepted logo – a mark similar to the Underwriters Laboratories stamp, or the recycling triangle – that consumers can use to identify Agion-coated surfaces.

"Ideally, we'll get to some kind of identifiable symbol," Yahn said. "Something like the Nike swoosh, where you know, from 10 feet away, 'That's antimicrobial. It's OK to touch it.'"