New Powr-Flite Director of Marketing, Zach Smith | Submitted photo
Fort Worth, Texas-based Tacony Corporation, a manufacturer of professional and consumer products and equipment, has hired Zack Smith as the new director of marketing for the corporation’s Powr-Flite division.
Powr-Flite manufactures professional cleaning tools and equipment, from floor machines and carpet extractors to backpack vacuum cleaners
A press release notes that Smith has extensive experience in advertising and marketing. Prior to joining Powr-Flite, he was the director of marketing for Praesidium, Inc., a risk management consulting company and led the marketing efforts for Ennis, Inc., a large wholesale print and apparel manufacturer.
Smith also serves as an adjunct professor at Dallas Baptist University, teaching principles of marketing, consumer buying, and personal selling courses.
“We were looking for someone well-versed in a wide spectrum of marketing strategies and business development,” says Steve Day, senior vice president of Tacony’s Floor Care Division. “We selected Zack because he really impressed us with his skills, know-how, energy, and experience.”