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Spartan Chemical Company, Inc., a leader in the formulation and manufacture of sustainable cleaning and sanitation solutions for the industrial and institutional market, was recognized by Strategic Market Alliance (SMA) and presented with the group’s Navigator award for both Field Sales Excellence and Largest Percentage Growth.
SMA’s Navigator Recognition program acknowledges top performances from the preceding year by both SMA Member Distributors, and by the Group’s Qualified Suppliers. Spartan Chemical was recognized with SMA’s Navigator award for Supplier Achievement in Field Sales Excellence; an award based on the results of SMA’s annual survey of Member Distributors, as well as Largest Percentage Growth with SMA Member Distributors.
“The Spartan Chemical sales team has a shared unity of purpose in serving our mutual customers, the end-users, who put our products and services to use each and every day. Results from our annual survey of members bear this out, and we are pleased to recognize Spartan with our Navigator Award for Field Sales Excellence,” said Dick McGann, President, Strategic Market Alliance. “Spartan’s commitment to our membership also resulted in the largest percentage growth year over year,” continued McGann, “and we were excited to present them with a second award, recognizing these efforts.”
“It’s such an honor to receive two awards. The entire Spartan organization has been developed around the distributor. Everything we do from innovation, sales structure, to manufacturing is intended for one objective – to help our distributor partners grow their business,” said John Swigart, President, Spartan Chemical.
“It’s not altruistic; it’s imperative to our success,” Swigart also added. “To put it quite simply, if they don’t grow...we don’t grow. This year, we have invested heavily in products, innovation, technology, and human capital. It is such an awesome confirmation of our strategic direction to be recognized through these awards by SMA.”
The award was presented to Spartan Chemical by Dick McGann, President, Strategic Market Alliance during Alliance Member-Supplier Conference 2017 in Nashville, Tennessee. Spartan Chemical was represented by John Swigart, President, and Greg Ford, Vice President of Sales.