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Disinfection equipment sales are likely to grow at over 13 percent in 2021, with COVID-19 induced behavioral nudge likely to influence sales. The pandemic's impact will also be witnessed in terms of consumer buying behavior, with purchase through online channels growing briskly than previously anticipated. All of this according to a new global market intelligence study from Future Market Insights that tracks global disinfection equipment sales in more than 20 high-growth markets.

International organizations around the world have identified the benefits of ultraviolet (UV) disinfection. For instance, the U.S. Environmental Protection Agency (EPA) has approved UV disinfection for small and medium-sized public water systems steered by surging demand. Besides this, the EPA is considering UV disinfection technologies such as UV oxidation, medium-pressure UV, and others as “emerging technologies," which is expected to bolster growth opportunities for the market in the coming years.

Some key takeaways from the study are that:

- Disinfection liquid market will reach a valuation of $25.5 billion globally by the end of 2030, as growth continues at an accelerated pace.

- Demand from commercial sector is currently high, however, sales of disinfection equipment are expected to soar at a higher pace in industrial sector over the forecast period.

- Online sales channel will be more preferred in the near future in comparison to physical shops.

- East Asia will continue offering lucrative opportunities, backed by surging demand in South Korea, China, and Japan.

- UV disinfection will remain highly sought-after due to its application across diverse industries

“Disinfection equipment manufacturers are massively gaining amid the rising adoption of safety measures to contain the spread of novel coronavirus. While sales will continue surging, market players are likely to focus on innovation to gain competitive edge. Several companies are already launching UV disinfection equipment to decontaminate smartphones, cash, masks, among others from germs,” said a lead analyst.

Production Surging

The production of disinfectant sprays and UV disinfection equipment is surging amid COVID-19. At a time when other markets are struggling to cope with drastic changes in consumer behavior, opportunities across disinfection equipment market have impelled some of the leading manufacturing companies to rethink their portfolios. For instance, companies such as Signify Innovations India have ventured in disinfection space with the launch of a UV-C based portable disinfection unit.

While new strains of coronavirus are causing uproar in the global economy, soaring concerns regarding virus and germs are paving way for entry of startups in the disinfecting space. PhoneSoap, a company dedicated to making devices that clean phones using UV light, has recorded a 1,000 percent surge in growth earlier this year, according co-founder and president of PhoneSoap, Dan Barnes.

Disinfection equipment manufacturers are focusing on product launches to gain competitive advantage. For instance, ITC was prompt to launch zero contact “Savlon Disinfectant Spray” in April 2020 to tackle sanitization need around homes.

Garsite, which is a leading producer of aviation refueling, has launched its line of disinfecting equipment that offers simple and no-touch application of chemicals to ensure efficient disinfectant distribution.