Survey: Americans Push for Clean, Hygienic Facilities

Nearly all Americans (97 percent) think cleaning and hygiene are important for public health and the health of our communities and 74 percent have changed their cleaning habits to improve health, according to survey data released by the American Cleaning Institute (ACI).

Respondents to the survey – conducted by Wakefield Research for ACI - agreed that cleaning has a positive impact on both their physical health (91 percent) and their mental health (84 percent).

During National Cleaning Week (March 23 – 29, 2025), ACI is shedding light on this vital connection between cleaning and health.

"Cleaning is no longer just about appearance; it's about safeguarding our health," said Brian Sansoni, ACI Senior Vice President of Communications and Outreach. "Our survey shows that Americans understand the critical role cleaning plays in preventing illness and promoting well-being. As we celebrate National Cleaning Week, we are committed to help building healthier communities through cleaning best practices."

Which cleaning and hygiene practices do Americans prioritize to stay healthy? The survey results indicate the top tasks were:

• 61 percent washing hands
• 56 percent cleaning toilet and shower
• 51 percent disinfecting frequently touched surfaces
• 47 percent doing laundry

Interestingly, dusting (22 percent) ranked toward the bottom of the list despite the important role it plays in reducing asthma and allergy triggers.

ACI is sharing valuable guidance on how individuals can clean in a way that prioritizes health.

• Room by room cleaning strategies to control home allergy and asthma triggers.
• The levels of laundry and precautions families can take to stay healthy, depending on need.
• Information and an FAQ on using disinfecting products safely and effectively to kill germs and sanitize surfaces.

ACI is declaring 2025 as the year of “Cleaning for Health” and will be sharing relevant information and resources during National Cleaning Week and beyond. This initiative is part of ACI’s Cleaning is Caring campaign and aims to empower individuals with the knowledge and tools they need to use cleaning products safely and effectively, creating healthier living environments for themselves and their families.

For more information on National Cleaning Week, ACI's initiatives, and the full survey results, visit www.cleaninginstitute.org.