Labor of Love

With this issue we introduce Sanitary Maintenance, a paper devoted exclusively to the interests of manufacturers and distributors of sanitary supplies and equipment.

Although practically every line of business is served by a trade publication, the important sanitary supply field has remained without a paper devoted exclusively to its interests.

Splendid trade papers serve such fields as schools, hospitals, public institutions, hotels, theaters, manufacturers of machinery, soap, plastics, etc. Such papers however, are not primarily slanted to serve the problem of distributing sanitary supplies and equipment to the ultimate user.

Sanitary Maintenance will fill this gap. The paper will be edited for, and will circulate to, every known distributor of sanitary supplies.

The responsibility of the sanitary supply distributor in maintaining the public health and avoiding epidemics has always been great. His function for the duration of the war is vital. He is responsible for cleanliness and sanitation in every type of building, institution, factory, war plant and army camp.

Selective service and the lure of higher wages in war industries has resulted in rapid turnover of maintenance crews. The same condition exists in restaurants and hotels. This creates an added responsibility for the sanitary supply salesman insofar as he must train the inexperienced employees in the proper methods of cleaning and sanitation.

The sanitary supply salesmen therefore assume a most important role. They are in fact the shock troops in the war against disease, infection and epidemics.

Your men who call on your trade must be more than salesmen. They must be able to diagnose the sanitation and cleaning needs of any building. When qualified, their service should assume the dignity of a professional man and an engineer.

It will be the function of Sanitary Maintenance to help train these salesmen so that they can in fact become Sanitation Engineers — men capable of analyzing the needs of their customers, and finally, training the maintenance supervisor when necessary.

Future issues will contain articles calculated to educate your salesmen. Other articles will be devoted to merchandising methods for increasing your business. Also, articles will be published dealing with management — controlling inventory, training salesmen, reducing credit losses and making small accounts pay.